Adidas is the company of which country and who is its owner?

 Adidas continues to dominate the global market today, along with Puma and Nike. At present, people know this brand not only for its footwear, but its sportswear and clothes are also being liked by the public. The story of the beginning of this company is interesting in itself. Where this business was set up by two brothers and then mutual differences exposed the world to two new and best brands like Adidas and Puma. In this article we will discuss about this. So let's know about it in detail.

Which country's company is Adidas

It is a German Multinational Corporation, which is recognized worldwide under the brand name of Adidas. This corporation was founded by two brothers, Adolf Dassler and Rudolf Dassler, together in July 1924, but later when the two separated, Adolf founded Adidas on 18 August 1949. Thus the founder of this brand is known as Adolf Dassler. Apart from shoes, this brand deals in the manufacture of clothing, sportswear and sport equipment. It is also skilled in the task of designing, in order to sell its products to its customers as per their choice. Its headquarter is located in Herzogenaurach, Germany.

At present Adidas is the largest Sportswear Manufacturer in Europe. Additionally, it is the second largest sportswear manufacturer in the world after Nike. Apart from Europe, its products are also used in large quantities in other parts of the world. Due to the growing sport culture around the world, the demand for its product always remains in the market. Kasper Rrsted currently holds the position of its CEO to oversee its management, while Igor Landau is the current chairman of this corporation.

Adidas debut

The brand name Adidas was created by combining its founder Adolf Dassler's nickname "Adi" and Dassler's initial three words "Das". As you know, the Dassler brothers had established a Shoe Factory together in July 1924. Which he named Gebrüder Dassler Schuhfabrik, whose English translation was Dassler Brothers Shoe Factory. He started this company after returning from World War I. Since there was a lack of space for the factory, he started the work of manufacturing shoes in his mother's Lundry Room. During that time in Herzogenaurach there was a great irregularity of electricity, as a result of which he had to use Pedal Power many times. At that time it was the only factory which manufactured sports shoes.

The Dassler brothers focused on making the best Spiked Running Shoes during that time. He revamped the heavy metal spikes using canvas and rubber. This was followed by the Summer Olympics in 1936, for which both brothers reached Berlin with Spikes in a suitcase. Where he persuaded United States runner Jesse Owens to use those spikes. Owens won 4 Gold Medals wearing those shoes, after which his business picked up speed. The effect of this was that before World War II, his annual selling was 200,000 pairs of shoes.

After this both the brothers joined the National Socialist German Workers' Party. From where the differences between the two started increasing. As a result, both had to split their business in 1947. Rudolf Dassler started his own company named Ruda, which is currently known as Puma. On 18 August 1949, Adolf established his own separate company, which today the world knows as Adidas. Thus came from the same family today, two of the world's best footwear companies.

Adidas Owner :-

As it is often seen, the owners of multinational companies are many share holders, who buy shares in small or large quantities. This company also has many shareholders, but all of them have very small shares, so it would not be appropriate to tell any one its owner. Its stakeholders include Loevner LP, Parametric Portfolio Associates Ltd, and Axis Asset Management Co. Ltd. Something important.